What is Red...?
What's so special about the shades and tints of red? Keep reading to find out!
In design
Psychologically, red is linked to warmth and sociability. It can make a room feel more inviting and cozy, especially in social areas. Studies have shown that red can even encourage conversation and boost appetite, making it a popular choice for dining rooms, kitchens, and other gathering spaces. When used thoughtfully, it can help a room feel more engaging and interactive.
However, due to its strong emotional impact, red can become overwhelming if used in large amounts. Bright or highly saturated reds may cause restlessness or make a room feel smaller and more enclosed. This is why many designers recommend using red as an accent color or choosing deeper variations like burgundy for spaces meant for relaxation, such as bedrooms or offices. When paired with neutrals or balanced with natural light, red can add excitement without overpowering the overall design.